VR Marketing of the Year
Nominations close 7th May 2019
VR Marketing of the Year recognises virtual reality’s ability to reach new demographics in increasingly creative ways. Projects demonstrate an excellent understanding of what it means to market a brand or product using immersive mediums, whether it be in an user’s home or location based.
Judges look towards marketing campaigns that integrate virtual reality within a large proportion of the project and therefore can be part of a brand’s wider marketing campaign.
Also accepting games, films and experiences that have been made specifically to market a brand, product or service; particular focus is placed on the ROI, originality and creativity behind each marketing campaign .
Nominations are accepted from agencies on behalf of clients and from the marketed brand itself.
Conditions for this award:
Must be released by 1st July 2019
Must not have been released prior to 6th May 2018
Nominations are accepted on behalf of clients or direct
- Creativity involved
- Potential reach
- Use of platforms
- Originality and innovation